Get Cited AI

AI Visibility Insights

Practical guidance for business owners who want to be found by AI.

Featured image for Mark Toney's article about Google's zero-click search shift and AI visibility
AEO Strategy

Why Google's Zero-Click Shift Validates AI Visibility

Google's AI search shift is changing how buyers discover companies. Here is why zero-click behavior makes AI visibility a strategic priority for B2B brands.

Mark Toney

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A hand holding a smartphone displaying Google's new AI-powered conversational search interface with a direct business recommendation, illustrating the biggest search redesign in 25 years announced at Google I/O 2026.
AEO Strategy

Google’s 2026 Search Overhaul Validates AI Visibility as a Business Imperative

Google’s biggest search redesign in 25 years replaces the search box with conversational AI agents, making AI visibility crucial for businesses today.

Mark Toney

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Side by side comparison of Google search results showing ten links versus an AI answer naming one recommended business.
GEO Strategy

When AI Builds the Buyer's Shortlist, Does Your Company Make the Cut?

Buyers are using AI to build shortlists before they ever visit Google. This guide explains why many B2B companies are missing from those answers and how to fix the signal gap fast.

Mark Toney

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A business owner reviews AI search results showing which companies are recommended for local services, illustrating how AI decides which business to cite.
AEO Strategy

How AI Decides Which Business to Recommend (And What You Can Do About It)

Most business owners assume AI works like a smarter search engine. Type in a question, get a list of results, pick one. That is not how it works anymore. When

Mark Toney

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A framework diagram on a laptop screen showing the five-layer Get Cited AI LLM visibility methodology for brand authority in AI-generated answers.
AEO Strategy

Get Cited AI LLM Visibility: Frameworks, Glossary, and Methodology

The definitive methodology for brand visibility inside AI-generated answers, including the Get Cited Influence Network, AI Authority Spectrum, glossary concepts, and measurement guidance.

Mark Toney

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A B2B marketing leader reviewing the difference between Google search results and AI-generated recommendations on a laptop screen.
AEO Strategy

The Search Strategy That Keeps Most B2B Businesses Invisible to AI

Most B2B companies are still optimizing for yesterday's search behavior while their buyers increasingly ask AI tools for recommendations before they ever visit a website. Predictive SEO and AI visibility

Mark Toney

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Silhouettes of business professionals standing in a lineup with one figure represented only as an outline, symbolizing a brand that is invisible to AI search systems
AEO Strategy

Your Brand Entity Is What AI Uses to Decide If You Exist

A brand entity is the collection of information that AI tools use to understand who you are and whether you are trustworthy. Learn why it matters and how to build one.

Mark Toney

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Business owner reviewing AI search visibility on a laptop while an AI recommendation panel appears above the screen.
AI Visibility Basics

Answer Engine Optimization: The SMB Guide to Getting Cited in AI Search

Answer Engine Optimization helps businesses get mentioned inside AI search answers from tools like ChatGPT, Perplexity, and Google AI Overviews. While SEO focuses on ranking pages, AEO focuses on being cited as a trusted

Mark Toney

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A business owner reviewing AI search results on a laptop, learning how answer engine optimization affects their company's visibility.
AEO Strategy

AEO Is Not Just for Tech Companies. Every Business Needs It.

A manufacturer in Ohio with 40 years of production history. A dental practice in Phoenix with 3,000 patients. A commercial HVAC company in Dallas with 15 service trucks. A marketing

Mark Toney

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